DESCRIPTION
Ashley Renne – Travel Lushes, an eco-travel and lifestyle blog and YouTube video channel, turned to RedCircuit to develop a marketing strategy and plan to drive brand awareness and grow YouTube channel subscribers and views.
Objective
When Travel Lushes reached out to us, the blog readership and YouTube channel viewership had reached a plateau. They were looking for ways to reach a broader audience through a variety of online channels and needed a well-crafted marketing strategy to accomplish this goal.
After a series of consultations and discovery, we sought to develop a strategy and activation plan to position the brand on a path toward growth in channel subscribers, social media following, and influencer deals.
Services
- SWOT Analysis
- Competitor Analysis
- Marketing Strategy
- Digital Activation Plan
- Benchmarks and Key Performance Indicators